Tuesday 3 October 2006

Somerfields

Yesterday I went to Somerfields. I go there in the middle of the day because it is always empty. The poor quality of the goods and the cheap, off hand staff make it by far the least of the supermarkets in the town, if not the country! However it was mid morning when I turned up there. Lo and behold it was stuffed full of staff, all running around like headless chickens shelf filling! Never before have I seen so many workers in Somerfields.
The customer count was high also, with some folks doing the weekly, or is it monthly shop that morning. Imagine, buying every thing you need from this store! Jings! But here once again the true nature of the store showed through. While the chickens filled the shelves no-one bothered to serve the customers! Only two tills were opened, both staffed by unsmiling snails. Here also Somerfields absurd checkout system shows its weakness. The far too small, and clearly cheap, bags hang on rails at the end of the far too small checkout. While the goods pile up folks struggle to fill the bags and get on their way. This is excaberated by the fact that most are female, and as you know, slow at everything that requires simple logic
I headed for the cigarette kiosk where small baskets can be served. No quicker, and the glum fat sixteen year old, more intent on getting home to watch some imitation Oprah type programme, was doing her best while other staff bundled around beside her helping no-one and doing less.
Somerfields, the down market, less classy store! I wonder if they ever ask themselves why Tesco make a £billion half year profit eh?

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